The widget generates revenue by displaying a variety of different kinds of offers. Some of these offers generate small payouts on a consistent basis, and others generate large payouts but are completed less often. 

As result, many publishers may notice that their revenue varies significantly on a daily basis, especially when placing a widget on a site for the first time.

Over time, will learn which content the site’s audience engages with and optimize accordingly. For many of our publishers, we recommend analyzing widget performance on a weekly basis rather than daily in order to gain a more accurate perspective on how the widget is monetizing for them.

For more information on monetizing with, see our category on earning revenue.

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